You’ve Been Applying Your Skincare All Wrong

The Skincare: Cleanser

The right way to apply it: Cleansing is an excuse to be active, massaging the product into your skin so you can really get into the nooks and crannies, says Agnes. Working with warm water, which will help open your pores, use your fingers to rub cleanser in big circles on your cheeks. Use semi-circles on the sides of your nose and big circles up and out across your forehead. Rinse, then splash with cold water.
We love: Nourishing Gentle Cleansing Balm

The Skincare: Toner

The right way to apply it: Often dismissed as an unnecessary step, toners can help balance your skin’s PH and help hydrate it. Spritz toner onto dry cotton pads so the formula doesn’t get diluted. Using two pads, start at middle of your forehead, then glide outwards. The same goes for your nose and chin, start there and glide outward.
We love: Brightening Toning Essence

The Skincare: Serum

The right way to apply it: Apply serum with your fingertips, patting it on and then smoothing it out. Resist the temptation to massage, and let the formula absorb on its own. Serums are packed with active ingredients—they’re a “powerhouse product”—so Agnes advises using more than the standard pea-sized amount to ensure your entire face gets coverage.
We love: Active Repaire Cocoa Bean Serum

The Skincare: Eye Cream

The right way to apply it: Using the tips of two of your fingers, pat it underneath your eyes and across top of the brow, gently dabbing your eyelids. Agnes says you actually want to apply eye cream in the morning when it’s more likely to be absorbed because your blood flow is more active. At night, it just sits on the affected area and can make eyes puffy, so use a gel formula instead.
We love: Rejuvenating Eye Cream

The Skincare: Moisturizer

The right way to apply it: Glide and smooth moisturizer onto your skin, gently massaging it into the surface with firmer pressure than you used to apply serum. Putting your hands in a prayer position, move from the middle of your face outward, gliding from your nose out to your ears, your forehead out to your temples, and your chin out to your jawline with your fingertips. If your moisturizer doesn’t have SPF, use the same technique to apply that afterwards.
We love: Rejuvenate Advanced Firming Complex

If you have sensitive skin, always use a gentle touch when applying products